We nearly fell off our grapevine when we heard tell of holier-than-thou Cliff Richard’s latest efforts to flog his Vida Nova ‘wine’ range.
Despite being a ‘person of interest’ to police investigating the filthy goings-on at Elm Guest house, Cliff has somehow managed to wangle a deal with Waitrose.
They’re now offering customers the chance to win two concert tickets if they buy a case of his plonk.
According to their website:
“ Cliff Richard’s Vida Nova Six case is truly a winning selection. Not only are there 3 bottles each of rich Vida Nova Tinto and fruity Vida Nova Rosé from Sir Cliff’s Adega do Cantor winery in each case, but inside 50 cases, there will be a FREE pair of tickets to one of Cliff’s Midsummer Nights UK concerts.
For your chance to win, simply order one of our 1000 limited edition Cliff Richard’s Vida Nova Six mixed cases before 28 May 2013. Inside 50 of these cases, lucky winners will find details of how to claim their pair of tickets to a concert during Cliff’s Midsummer Nights UK tour in June 2013.”
Or is it?
It wasn’t that long ago that Cliff appeared on Gordon Ramsay’s show, ‘ The F-Word’.
Cliff was tricked into tasting his own wine and described it as ” like vinaigrette”:
” He has talked repeatedly about his love of wine-making, even mooting the idea that he might retire from singing to concentrate on developing his vineyard in Portugal.
But perhaps Sir Cliff Richard shouldn’t give up his day job just yet after being tricked into rubbishing his own vintage by the celebrity chef Gordon Ramsay.
The incident happened when Sir Cliff appeared on the new Channel 4 series of Ramsay’s ‘The F-Word’ and agreed to take part in a blind taste test.
Ramsay gave the singer a couple of red wines to taste and asked him to pass judgement.
The first one Sir Cliff thought was “amazing,” Ramsay said. “Of course it was, it was a £400 bottle.”
But the second went down rather less well.
Speaking at the launch party for the new show, the famously potty-mouthed chef said: “I told him it was a sort of £12.99 bottle and Cliff said, “That’s rubbish. I wouldn’t pay for that, it’s tainted, it’s insipid. It tastes like vinaigrette. I’d never buy that.”
For Ramsay, who likes nothing more than humiliating people who claim to know about food and wine, it was music to his ears.
“I told him, ‘Cliff, that was your wine’ and, well, f*** me, he went off.Bananas.
He lent over and [beckoned me towards him] with his finger and said,
‘Young man, go f*** yourself.”
Ramsay, of course, is no stranger to the f-word. But even he appeared stunned to hear it from the lips of a clean-living Christian knight of the realm whose idea of controversy is singing to the crowds at Wimbledon.
“Sirs can’t swear like that,” the 39-year-old chef said.
“It was extraordinary. That was his wine from Portugal.
We are now using it for vinaigrette at Claridge’s [one of Ramsay’s restaurants].
“I got 75 bottles for free and it really is going down tremendously well with the tuna.”
“Ramsay, 39, who has just signed a new £5m deal to keep him at Channel 4 for another four years, could barely conceal his delight at Sir Cliff’s mistake.
“[He talks] about this vineyard in Portugal that he is obsessed about – crushing grapes, the harvest at the end of September, producing this amazing vintage.
Well, he couldn’t even identify his own wine.”